When: soon in 2022
While Bart rightfully gets most of the love from The Simpsons in terms of footwear collaborations, recently partnering with Nike for an SB Dunk Low and adidas for a special-edition Stan Smith in 2021, Marge Simpson now gets her time in the limelight with a cozy take on the adidas Superstar.
The upcoming pairs feature an image of Marge across the laterals with her hair extending all across the silhouette in the form of blue fuzzy fleece materials. Heel tabs feature mismatched “The Simpsons” and adidas branding while additional title motifs from the iconic animated sitcom are stitched on the tongue tabs. As part of adidas’ larger initiative to help end plastic waste, uppers are made of at least 50 percent recycled content as suggested on the fine print on the insoles. Rounding out the look are crisp white shell toes and classic rubber sole units.
Take a first look at The Simpsons x adidas Superstar “Marge Simpson” above and stay tuned for release details. Each pair will come with a cloud-covered shoebox and special packaging.
And take a look at this model from 2021 – Adidas and The Simpsons, Bart (El Barto).
This model more specifically, his penchant for graffiti — with the new Advantage “El Barto.” As the Advantage is a rather run-of-the-mill silhouette known for a palatable price point and simple colorblocking schemes, it seems only fitting that its sterile build serves as a canvas for Bart’s hijinks.
Uppers are made of white leather, and the unbranded lateral quarter supplies a signature detail: Bart himself, spray can in hand, glancing over his shoulder as he spells out “El Barto” in dripping black letters. The medial side is significantly less rebellious, opting for a tame perforated Three Stripes graphic.
Heels boast a black tag with a Bart-centric skull and crossbones graphic, while tongues supply co-branded The Simpsons and adidas Originals hits. Yellow insoles match the shoes’ yellow box, and the look is completed by a straightforward white midsole with an embossed adidas hit plus a white outsole.